The Best of Golf New Zealand was established to collectively market New Zealand’s top golf holiday offerings to international visitors, on behalf of it's members.
The objectives of the cluster are to:
Be the main point of contact for golf tourism in New Zealand for the national tourism industry
Be the main point of contact for golf tourism in New Zealand for international audiences
Promote the interests and profile of members, and the New Zealand golf tourism sector in general
Act in an advocacy role for golf tourism in New Zealand
Develop a database and website of courses endorsed by The Best of Golf New Zealand as the best national golf offerings in New Zealand
Develop a database and website of courses endorsed by The Best of Golf New Zealand as the best golf offerings within particular regions of New Zealand
Promote, profile and provide commercial opportunities to member tour operators and accommodation providers
Raise the participation levels of international visitors in New Zealand golf offerings
Ensure international visitor are being exposed to quality golf and golf-related experiences in New Zealand
Ensure New Zealand is well positioned in the international golf tourism market
Increase golf’s weighting in non golf-specific New Zealand destination marketing channels